Location changed to Iceland (EUR)
Care Guide
How to Take Care
of Your Shirts
Proper care is essential in keeping your shirts’ soft hand, clean fit, and luxurious sheen for years to come — our easy shirt care guide will help you make the most of your button-ups. knit.
Cleaning
Mild detergents —Most of our shirts are made from 100% natural fabrics, so opt for a mild detergent.
To begin, always read the care label! This tiny strip of fabric tells you everything you need to know about what to do (and what to avoid) with your specific shirt.
With our machine washable shirts, start by separating them by lights and darks, flip them inside-out for better cleaning access, remove the collar stays when possible, and pop the collar to clean the crease.
As most of our shirts are made from 100% natural fabrics, we suggest mild, fragrance-free detergents, as well as avoiding fabric softeners. If there are no noticeable stains, simply wash your shirts on a gentle cycle to minimize strain and wear on key areas like buttons and seams.
For small stains, spot-clean with detergent and allow the shirt to sit for a few minutes before being washed. For major stains, best to leave it to a dry-clean professional.
Drying
To best preserve your luxury button-ups, air dry them on a wooden hanger to minimize wrinkles and help maintain their shape. When possible, avoid tumble-drying, as it can cause fading, shrinkage, and fabric damage in the long run. After washing, gently stretch out the seams, cuffs, collar, and front placket by hand, and never wring the shirt.
Ironing
Set The Temp —Fine fabrics require different heat levels, always check the label for the proper setting.
Your best bet for crisp, crease-free shirts is to iron them while still slightly damp to more easily reduce wrinkles. Always use the appropriate heat setting for the fabric, and iron on the reverse side to prevent shine marks. For delicate fabrics like lyocell and silk, keep it low temp. More structured fabrics like linen can use moderate heat while cotton, denim, and wool can withstand higher heat. You can find more details on specific fabrics on the tag.
Storage
For best long-term result, hang your dry shirts with a wooden hanger; we recommend cedar wood. This will not only help maintain the shirts’ shape, but the naturally fragrant and moisture absorbing wood deters pests and prevents mildew. Avoid wire hangers, as they offer minimal support and can cause creases. Finally, be sure to hang it up with at least the top few buttons fastened, this will help preserve the collar and prevent it from curling.
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